Far Nearer
In 2012 I started a mens clothing label called Far Nearer. I was responsible for most aspects of the business, and my day to day tasks consisted of (but were not limited to) business strategy, online marketing, sales, clothing design, pattern making, distribution, website design, customer service, managing accounts. Our ranges were incredibly popular, with our most successful drop selling out in 24 hours. I was interviewed on a number of national media outlets including Stuff.co.nz and Radio New Zealand. Successfully designed and launched 7 seasonal ranges, with our Summer 2013 range selling out entirely within 24 hours.
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