Feniks Inc

Makers and distributors of the Rubi Micro-Cafe, a next generation self-serve automated coffee kiosk serving premium cafe-quality brewed coffee and specialty beverages. Rubi was designed to bring great tasting coffee and an elevated consumer experience to locations where it has been traditionally hard to find a decent cup. Rubi is designed as a free-standing coffee solution for retail locations, workplaces, health care facilities, and college campuses. Rubi leverages the latest wireless telemetry for remote monitoring, intelligent alerts, self-diagnosis/repair, real time reporting, automatic updates, and touchless ordering/payments. Recent Press Release: SEATTLE, Wash (April 2, 2014) –Feniks Inc, a new Seattle food tech start-up, today announced it has acquired the assets from Outerwall’s Rubi coffee kiosk business. The deal includes the Rubi brand name, technology and associated intellectual property, along with the completed inventory of Rubi coffee kiosks. The financial terms of the agreement were not disclosed. Feniks Inc. was founded earlier this year by Jim Craig, Travis Pierce, and Doug Coppenbarger - three former leaders of the Rubi kiosk product team at Outerwall. Feniks has raised $1.5m in seed funding to re-launch the Rubi Micro-Café concept over the next two months and will work closely with vending operators around the country to deploy Rubi in retail stores, college campuses, hospitals, and workplaces. “Our work on the Rubi Micro-Café over the past few years has successfully demonstrated the demand for a next generation coffee kiosk that delivers a premium quality product with an elevated user experience,” notes CEO Jim Craig. “With consumers spending over $18B each year on coffee away from home, we are incredibly excited to continue developing the Rubi platform and bringing great coffee to new places where it is currently hard to find.” Learn more at rubimicrocafe.com