Fire And Ice Entertainment

Fire & Ice Entertainment is an emerging creative powerhouse based in Quezon City, Philippines. The company houses five brands—Fire & Ice Media, Music, Live, Studios, and Consultancy—each advancing a shared mission: to empower Filipino creativity and build sustainable cultural ecosystems. From films, music, and stage productions to strategic consultancy and capacity-building programs, Fire & Ice is redefining how cultural production can be ethical, inclusive, and internationally competitive. Founded by actress-turned-cultural leader Liza Diño and multi-awarded musician Ice Seguerra, Fire & Ice is grounded in real experience: from government policymaking to the entertainment stage. Every project reflects our deep understanding of creative labor, cultural systems, and the responsibility of representation. We build bridges between artists and institutions, between local and global, between heritage and innovation. We are not just producing content—we are building new systems where creativity can thrive.