First Mover Research

Our PhD consultants have expertise in multimodal market research methodologies that let you understand what people do, how they do it and why. Help your audience members achieve their goals by designing strategies that sync with where they are today so you can get where you want to be tomorrow. We deploy cutting edge techniques from sociolinguistics, activity theory and comparative analysis, in conjunction with well-known quantitative and qualitative methods from marketing such as online focus groups and surveys. This approach brings you a more complete picture of what's going on in markets, organizations and communities than DIY surveys ever could.