Fitkaari
A homegrown sustainable premium womenswear clothing brand. We make clothes that grow with you. Our clothing can be adapted and expanded to a larger size to solve garment fit issues due to frequent body size changes. Through this we aim to prevent quick disposal, frequent consumption of clothing, and textile waste. Our premium clothing is classic, durable, and designed to last longer in the usage cycle with functional details enhancing volume and size flexibility. Made using certified sustainable textiles like natural, biodegradable and plant based fibres, our attempt is to present products that are closer to nature. Designed thoughtfully with a purpose, our pieces are also crafted with exquisite handwork. We aim to influence mindsets by instilling awareness and consciousness towards products to develop acceptance for slow fashion. We are connected to the old values of using resources mindfully, thus, establishing sustainable behaviours.
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