Forward Communication

You’ve been looking for a book that covers political campaigns from start to finish? You want it to tackle that process in a way that first-time candidates can realistically manage? And you want it to be laid out in easily digestible pieces? Then look no further! ‘So You Want to Win a Local Election?’ covers the entire campaign process from answering that all-important “Why are you running?” question to following up with supporters after the election. And it does it in a way that first-time candidates can easily comprehend and execute. C’mon! Most novices don’t have the resources to create separate data, social media, and fundraising teams. There’s no sugar coating it either! This book prepares you for all the obvious pitfalls, too! Who knew campaign volunteers could be so difficult? Since running even the smallest local campaign can be a daunting task, the information is delivered in an outline format that allows the reader to quickly get to the heart of a specific campaign task. You need to order signs? There’s a chapter for that! Nominating paperwork is getting you down? There’s a chapter for that! Your opponent’s minions are coming after you on social media? There’s a chapter subsection for that! Written in a direct, conversational style with a liberal application of humor, ‘So You Want to Win a Local Election?’ pulls it all together with “Real-world” examples that will make you laugh and put you miles ahead of the competition. If you’re thinking about running for city council on up to state senate, this is the only book you’ll ever need!