Genesis Pictures

Every film, commercial, or visual project begins with an idea —just like Genesis represents the start of something new. Founded in Mumbai by Jesal Shah and Nachiket Pangare, Genesis Pictures is not just a production company—it is a creative space built to craft compelling narratives, produce high-quality visual content, and push the boundaries of filmmaking. With expertise in writing, directing, cinematography, and post-production, we ensure that every project meets the highest creative and technical standards. Over the years, we have collaborated on multiple ad films for brands like Godrej, Coolwinks, Oyster, Tata CLiQ, Bombay Shaving Company and many more, ensuring a seamless blend of storytelling and technical excellence. Jesal, a director and producer, has worked extensively in advertising and recently directed her debut feature film, Baby Crasto, starring Supriya Pathak Kapoor, Neil Bhoopalam, and Vaibhavraj Gupta, produced by Golden Ratio Films. Film is yet to be released. Nachiket, a cinematographer, started his career assisting Binod Pradhan on films like Bhaag Milkha Bhaag, 2 States, and Baaghi. His latest projects include Amazon Prime’s Half Love Half Arranged, along with second unit DoP roles on Rashmi Rocket, Chehre, 4 More Shots Please!(S1 & S2), and YRF’s Maharaja. We are committed to pushing the boundaries of advertising storytelling—delivering impactful, high-quality films that bring brands to life.