Giant Bars

We’re Giant Bars, Europe’s #1 flapjack brand, proudly fueling full-on lives for over 30 years! Standing by his oven in his London apartment in 1992 - our founder, Sam,(a then 26 year old) bakes the world’s first Giant Bar flapjack. Fast forward to today, and with over 350 million bars sold, what started as a tasty home-baked snack is now a well-established family business, proudly baking near 1.5 million bars a month and serving up tasty, filling flapjacks to snackers all around the world! So, whether you’re a flapjack fanatic, a fitness enthusiast, or just someone who loves a bold snack with a big personality, we’d love for you to join us on this journey. Follow our page for the latest updates, behind-the-scenes moments, and snack-fuelled inspiration. Together, let's THINK GIANT! Hit that follow button and be part of the Giant Bars movement!