Glamming The Warrior

At GTW Cares Inc d/b/a GLAMMING THE WARRIOR, we are dedicated to boosting confidence and self-esteem while raising awareness about the challenges faced by cancer patients. Our campaign aims to acknowledge the resilience of these warriors who battle cancer every day and ensure their efforts are recognized. Glamming the Warrior, a registered nonprofit 501(c)(3) Public organization, hosts an annual campaign to honor the strength and commitment in our community, regardless of gender, who have been diagnosed with cancer. Research conducted by The Mental Health Foundation in the United Kingdom revealed a 50% increase in mortality rates among cancer patients suffering from depression. However, various group-based psychosocial interventions have consistently shown that improving self-perception of attractiveness leads to immediate reductions in symptoms of depression and anxiety, with ongoing improvements in psychological well-being. Furthermore, a research fellow at Harvard School of Public Health’s Department of Society, Human Development, and Health found that the most optimistic illness patients had approximately a 50% lower risk of mortality. In collaboration with several local businesses in Jersey City and the surrounding areas, we are proud to offer a wellness makeover giveaway to cancer patients and survivors (referred to as warriors). Our aim is to restore their self-confidence, enhance their quality of life, and improve the effectiveness of their treatment. VIP honorees will receive a comprehensive wellness makeover, including services such as custom beauty products, wardrobe styling, nail services, hair and makeup, massage, facial, acupuncture, B12 IV drips and life and wellness coach. Additionally, we provide a professional photoshoot to reignite the warriors’ confidence, and a videographer captures the entire experience. The campaign culminates with a gala event in February to honor and celebrate the journey of the cancer nominees.