Goodness Marketing

Hi, I’m Karen Webber! A marketing coach and strategist committed to a revolution of feel-good marketing. If marketing’s ever felt gross, stressful, unethical or overwhelming to you, please know you’re not alone, and it’s not your fault. We’ve been conditioned to believe there’s a set of marketing rules that need to be followed in order to be successful, but here’s the thing: these rules aren’t for you. You have a big heart and actually genuinely care about the people who buy your stuff. You aren’t interested in manipulating anyone into buying your stuff, you don’t want to work round-the-clock, and you believe in people over profit. You’re also a bit of a rebel. I like you already! You want to sell your stuff, not your soul, and you’ve had enough of mainstream marketing. Let me show you how you can do marketing that feels good, does good, and gets good results. Feels good: Joyful marketing that feels easy and fun, rather than draining and soul destroying. Does good: Has a positive effect on the people and world around you. Gets good results: Because what’s the point of doing marketing if it doesn’t help your business? Here you won’t find any “silver bullets for success”, magical one-size-fits-all marketing formulas, or any of the other marketing BS you may have heard about elsewhere. I won’t tell anyone they need a funnel, pay for ads, or make TikToks. What I can promise you is a commitment to ethical marketing practices, good-humoured honesty, an aversion to rules and around two decades of marketing experience. My services include a mix of 1:1, group work and courses: Marketing power hours - laser coaching to tackle something that’s holding you back right now. Marketing strategy - making sustainable you-shaped marketing plans Marketing MOT - my eyes on your marketing, followed by a report full of ideas and recommendations. Gentle Marketing Reset (a joyful group programme over a few months) 🤯Workshops The Wilderness Tonic Retreat