Graymatters Marketing Llc

GrayMatters Marketing, LLC is a Qualitative Research and Marketing firm that focuses on eliciting and translating target customer insights which inform the development and execution of programs that drive brand image, preference and sales. The GrayMatters service platform provides clients a unique combination of “in the trenches” marketing strategy/planning expertise, consultative approach and moderating skills that deliver insights and recommendations which fuel business growth. Our management team consists of classically trained marketing strategists with experience in Beverages, Consumer and Luxury Goods, Communications, Fashion, Financial Services, Pharmaceuticals, QSR and Retail categories. GrayMatters Marketing focuses its qualitative and strategic services in four core areas: • Brand Strategy • Business Strategy • Target Insights and • Marketing Program Development/Evaluation