Green Light Research

Green Light is an award-wining, leading independent qualitative research agency, immersed in understanding people, and experts in interpreting this understanding to guide brand development. Established in 1998, we are a senior team of enthusiastic, creative and dedicated researchers, experienced in consumer research both globally and in the UK. We work closely with clients on brand studies, concept tests, product launches, new packaging, marketing and communications evaluation, and how this meets the needs of target audiences and their lifestyles Clients have described us as being different for being personable, offering tailored solutions, having the ability to decipher complexity, and delivering actionable insights In we established the innovative, award-winning qualitative recruitment agency, Saros.