Groupe Zebra

Group specialized in brand strategies, management of innovation and development of creativity. The Zebra Group resolves complex problems through creativity and design thinking tools. The Zebra Group has stimulated your teams in exploring new brand territories for over 30 years. Our consumer and market observation techniques are exclusive and detect hidden needs and weak signals. We partner you in formulating your innovative project, defining development potentials and creating value with concrete, sustainable and differentiating solutions. Brand vision Brand platform Innovation platform Management of innovative offers Strategy and deployment of new business models in Retail Creating the offer Competitive intelligence / trends analysis and recommended actions Offer management / Optimization of the product portfolio Ethno-marketing study in situ / detection of inspiring insights Workshops activating the results of studies / creativity, book of ideas Creative process generating product and service innovations / development of concepts