H&y Filter

H&Y Filters is a Hong Kong-based brand specializing in professional camera filter systems for photography and filmmaking. Since 2011, H&Y has focused on building filter solutions that combine optical performance, faster workflow, and practical usability for both creators and channel partners. Our core product lines include: RevoRing — adjustable and workflow-driven filter systems for hybrid photo/video shooting Nova Series — compact VND + CPL solutions for lightweight, modern setups EVO Series — magnetic + screw-in circular filters designed for speed and flexibility K-Series and square filter systems — advanced solutions for landscape and technical shooting Pure Night and creative effect filters — tools for night photography, cinematic work, and visual experimentation We work closely with: distributors retailers and dealers rental houses professional photographers and filmmakers regional market partners looking for long-term brand growth At H&Y, we believe a great filter system should not only improve image quality, but also make products easier to explain, easier to demonstrate, and easier to sell. That is why we support our partners with: channel-ready product positioning starter assortment planning staff training and demo logic co-marketing support workflow-based solutions for real shooting scenarios From award-winning product innovation to practical dealer support, H&Y continues to help creators and channel partners work smarter, shoot faster, and build stronger visual results.