Haelixa

Traceability is in high demand across industries as regulatory pressures increase. Nearly 50% of cashmere, organic cotton, and other premium fibers sold in Europe are counterfeit, despite being certified by global standards. At Haelixa, we offer a bulletproof DNA-based traceability solution that empowers textile brands to verify material authenticity and track product origins from fiber to finished garment. Inspired by the purity of the Swiss Alps, we use natural DNA from native mountain herbs to mark and trace fibers like organic cotton and cashmere. Backed by the expertise of the Swiss Federal Institute of Technology, Haelixa is a globally recognized leader in supply chain transparency. Trusted by major brands like C&A, OVS and Hugo Boss, Haelixa has traced over garments in 2024.