Hitup

HITUP is a premium on-demand fishing platform with AI technology that introduces a new paradigm to the fishing culture. Established in February 2021 as an early stage startup, HITUP launched in February 2023 based on two pivoting processes in fishing-related services and a deep understanding of the market. After the release of the open beta version, we confirmed strong demand for the service, attracting users within a month and achieving the 11th place in the app store rankings. Although it is still in the early stages of service, we generate revenue by charging a commission on product sales within the app, and have 25 major fishing ground operators in Korea as tenants. HITUP aims to improve the underdeveloped digital infrastructure of fishing services in Korea and establish a culture where anyone can easily and enjoyably engage in leisure activities. We pursue sustainable development through ESG management, such as environmental campaigns, co-growth programs with tenants, and ethical management practices. Give us a follow : Instagram - Kakaotalk - http://pf.kakao.com/_EYSQxb