House 47

House 47 builds commercial operating systems for wine & spirits, beverage, and CPG brands, translating strategy into repeatable execution across distributors and key accounts. Our partners bring commercial leadership experience from Bacardi, Diageo, and Q Mixers, with work supporting GEM & BOLT Mezcal, Montenegro Amaro, AB InBev, Nine Banded Whiskey, Bucked Up (energy drinks), and Talking Rain (functional beverages). We specialize in sales analytics and performance management, go-to-market (GTM) and route-to-market (RTM), revenue growth management (RGM) and gross-to-net (GTN), and distributor management using NielsenIQ, SPINS, Circana, VIP iDIG and KARMA, and transactional data. WHAT WE DO: • RGM and GTN discipline across pricing and promotion • GTM and RTM strategy, including launches • Distributor management and joint business planning (JBP) • Sales analytics and dashboards (NielsenIQ, SPINS, Circana, VIP iDIG and KARMA, transactional) • Trade marketing and performance management (KPI scorecards, QBRs, forecasting) WHY WE'RE DIFFERENT: Operator experience across most commercial disciplines, paired with proven delivery of commercial cadence, KPIs, and distributor execution inside premium beverage portfolios. WHO WE SERVE: Wine & spirits, RTD, beer, non-alc, energy drinks, waters, mixers, plus government, technology, and device organizations. PROVEN EXPERIENCE: • Diageo and Bacardi: sales, trade marketing, RGM, national and regional accounts, distributor management • Q Mixers, Bucked Up, Talking Rain: sales performance dashboards (VIP iDIG and KARMA, SPINS, eRNDC) • GEM & BOLT, Montenegro, Nine Banded: commercial strategy, KPI frameworks, executive materials • AB InBev: distributor contract optimization • US Census: data analytics and reporting • Hewlett-Packard: process mapping and AI-enabled optimization initiatives • Avery Dennison, Harman, Philips: RGM, category and national account management, pricing and portfolio strategy CONTACT: advisors@house47.com