Hubstar Ltd
Our mission is to change the way the businesses engage with their audiences through the use of the HubStar Social Media Platform. Businesses can own their very own social platform with features that you would find on Facebook and Pinterest that allow people to socialise around your content, sharing, liking, commenting and reviewing. Consumers experience is enhanced as real people come out from behind their brands and engage in a one-on-one conversation with potential and existing customers. Open conversations help to build a trail of trust and credibility in an environment that you completely moderate and control giving your business a clear advantage. Success Story The Problem: We were approached by the Trends Publishing group late in 2012 with the brief to produce something special to WOW their declining digital global audience. The current website was a one-way communication channel with a high bounce rate and low time on site score. Learning more we discovered a treasure chest of photo and article content that was inaccessible due to a broken search function and poor usability. The Solution: Using the HubStar Social Media Platform, we populated the platform's cloud storage facility with their content (over photos, articles) and enabled the powerful search engine to crawl over the data. We then connected the platform to Trends social accounts to allow users to register via Facebook, Twitter, LinkedIn or Google Plus. Enabled businesses to create profiles and upload digital content. The Result: 200+% month on month unique visitor growth on the myTrends platform. Engaged users who for the first time can start two-way communication with content publishers. New digital products from platform features. Increased click-thru rates on all display ads. Clarity and focus on social media as a large component of their digital strategy. Call Jason today on +64 220 633 411 for a demo.
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