I Love Decaf
Bags of Personality. You are not given much choice from the name-brand brewers and blenders when it comes to flavoursome decaf and non-caff tea and coffee both in the shops and online. I Love Decaf have caricatured a range of superior decaffeinated and non-caffeinated drinks with the overarching belief that choosing to cut down on caffeine, need not mean sacrificing taste. Today, I Love Decaf has bloomed into a huge organisation of dedicated staff where the hand of management is so benevolent and caring that not everybody realises that they even work for us. A company founded on deep love and respect for every point of view, even the ones that are completely and totally wrong on every level. A company with a completely flat organisational diagram, viewed from the paper’s edge. An organisation where nobody is ever made redundant or fired, just de-staffeinated. Our founder, Roy Bosch, first had the idea for I Love Decaf after the anger management course he was attending ran out of piñatas to beat senseless with a stick. Disappointed that he would not, after all, earn 3 kilos of e-numbers and cane sugar for his violent revenge on a papier-mâché donkey, he escaped the maximum-security stockade and fled to the home counties where he remains to this day, still wanted and surviving as a soldier of fortune. Determined to make a difference in the world, he became determined to help people kick the evil habit of caffeine addiction so that they could lead a life of calm and peaceful unity with the universe. He was, as all of us are, almost undone during a visit to a supermarket, where packet after packet Our gargantuan cottage factories hire of staff to manually grind each bean individually, because there’s no I in coffee bean. Our Diversity and Culture Director is so effective that he cancelled himself last year. The delivery vans are ethically sourced – that is, they’re not stolen. Our carbon footprint fits inside a carbon stiletto. Visit our online shop!
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