Ideia Consumer Insights

IdeiaConsumer Insights is a market research company that has in its Research and Digital Intelligence duet its foundations. Headquartered in the charming Rua Dias Ferreira, Leblon, Ideia is an innovative Marketing Research Institute that applies Quantitative and Qualitative methods in an innovative way. Its competitive advantages are in the Analysis and Recommendations of Marketing and Communication, as well as in the field of Digital Technologies of Communication. Idea Consumer Insights helps planners and creatives of advertising agencies, as well as marketing managers of large companies, in research projects that require innovation and differentiated communication analysis. All this with innovative projects in the digital web and mobile environments. Our idea is to build a solid foundation of consumer information to enable our customers to deliver sustainable products in the real and virtual markets from research and digital intelligence. Idea is a company plugged into the speed of consumer and technology changes, building new concepts, new methodologies and keeping its customers inside of what is to come. From the partners to the managerial and operational team, everyone lives the digital language. It was following this rhythm that the idea consolidated its brand in terms of quality, creativity and delivery within the pre-established deadlines. Our team lives in the digital media universe, assisting agencies and clients in the development of business plans for insertion in new production chains, marketing plans and integrated communication actions.