Ikigai-Shu

Devoted to enriching and cultivating a deeper appreciation of fine Japanese delicacies, Ikigai-shu is a unique company headquartered in Dubai, with a pioneering portfolio of services tailored to the hospitality, retail and travel retail industries. Backed by international accreditation and inter-cultural expertise, our proprietary training and customised consultancy programmes are designed to create unique F&B concepts, source artisanal Japanese products, demystify and elevate service rituals, and seamlessly integrate this up-and-coming segment into your business offering. Ikigai-shu is the only WSET Approved Program Provider in the Middle East offering Sake qualifications, as well as the official representative of the Global Japanese Tea Association in the UAE.