Infoquest North America
InfoQuest identifies and prioritizes key operating initiatives which, if acted on, have been proven to increase revenue. InfoQuest utilizes a unique proprietary process that has an average participation rate in excess of 68% with high-value accounts. It does not involve paper surveys, traditional interviews or Internet downloads. We specifically target strategic account contacts, those whose business and opinions have the most direct impact to your business ProfitMaxSM*- This metric identifies, prioritizes those initiatives where operating changes will produce the greatest impact on issues such as customer retention and wallet share. Revenue Index*- With this tool, we can illustrate the revenue impact, over time, of improved performance on the prioritized issues that drive revenue and margins, as identified by ProfitMax. The Problem Identification Matrix (exception reports) – This matrix shows negative replies to top line performance questions in each performance group. This provides a quick and visual sense of direction as to the areas that customers have issues with, if any. Management Vs Customer Perceptions (alignment)- This is an excellent tool for comparing manager’s perceptions of how customers view the company, with how customers actually view the company. Closing any perception gaps is a powerful aid in growing sales. InfoQuest has been used for evaluating customer retention and for transitional planning in mergers and acquisitions. DuPont’s Coatings Division used InfoQuest to assist management in transitional planning in their $4.9 billion acquisition by The Carlyle Group. They intend to continue using the process as Axalta Coatings for prioritizing strategic initiatives and lean programming. See delivery details: See client list: * See Harvard Business Review, Journal of Quality and Marketing News articles, available on request.
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