Inkline Global, Inc

Oversee the whole marketing operation and in charge of dealing with all the vendors. • Research on marketing trend and implement new advertising strategies • Meeting sales target by leading one subordinate • Execute new testing and different networks and ad channels (Search engines in Google and Overture, CPM, CPA and email / newsletter campaign) • Looking for new partnership and strategic partnership opportunity • Manage metrics, all reporting and evolution of interactive channels • Analyze result and report trend of each campaigns and analyze website traffic • Implementation and tracking of online media campaigns • Maintain solid relationships with vendors and partners by exploring more advertising opportunities.