Innovate Comms

INNOVATE COMMS: THE MARKETING COLLECTIVE AS BOLD, INNOVATIVE & CREATIVE IN OUR WORK AS YOU ARE IN YOURS Bright ideas can change the world. But only if the world knows about them. The challenge is that technology innovation often gets left in the lab. And when tech companies do open up, they often rely on formulaic communications, safe branding and dry content. Tech innovation deserves more. More imagination. More creativity. More bravery. Innovate Comms delivers just that for small, mid-sized and large organisations and government-backed consortia. Our services include: Bold brand creation and activation – guaranteed no safe blue branding or stock photography. Creative go-to-market campaigns that challenge the status quo. R&D marketing – consortium comms one-stop-shop from market audits and messaging to PR, social media, digital marketing and events. We pioneered consortium comms to deliver a coherent comms and marketing strategy for innovation projects, networks and technology testbeds. Agency marketing partnerships – if you need niche expertise, we’ll work with your existing agency. We have no interest in taking their place, but we’ll bring an outside perspective and creativity on demand. We don’t need you to pay us a retainer. We don’t think it’s the best use of your money. We want to use our expertise, strategic prowess and creativity to shake things up for you when you really need it. Therefore we quote for every project and handpick your team from our collective. They include in-house and agency experts who are adept at navigating the uncertainty of innovation, managing multiple stakeholders and never lose sight of the strategic priorities. We promise to be as bold, creative and innovative in our work as you are in yours - whether you’re looking to develop your brand to cut through the noise, conquer the market with a new point of view or product or enact policy and industry change.