Inspiring Belfast

Inspiring Belfast is a creative content studio and media brand built around real connection. We’ve grown a community of more than followers by creating content that feels local, human and worth sharing. From viral moments that reached millions to street interviews that stop people mid scroll, our work connects in a way that feels real. We’ve created some of the most shared content to come out of Northern Ireland including a red carpet video with over 65 million views and a reel that helped spark a global moment when Lizzo landed in Belfast asking for a spice bag. Our team produces branded campaigns, video content and local activations that feel culturally in tune. We’ve worked with brands including Tourism NI, SSE Airtricity, SPAR NI, Translink, The Open University and lastminute.com. Our content has been featured by BBC, ITVX, LADbible, JOE and Upworthy. Inspiring Belfast helps brands show up with personality and purpose, leading creative campaigns that celebrate what makes this city and its people unique.