Just Cool Beer

German Beer is famous all over the world. For many centuries, German brew masters have perfected the art of brewing and created a drink which fascinates people everywhere. All that is needed are simple materials: malt, water and hops. And exactly these are the only ingredients which are allowed by the German Purity Law which dates back to the year 1516. Just Cool takes this tradition and combines it with the values of modern Germany. It evokes the feeling of walking through a flea market in Berlin and hearing club sounds coming from across the street, being amazed at the sight of Frankfurt´s skyline while eating at your favourite restaurant or relaxing in a beer garden in Munich on a sunny afternoon. It is a beer label inspired by music, fashion and design, by all the cool things in life which make people happy. And this is what it is all about: Embracing the new German lifestyle and enjoying a high-class selection of great beers together with people you love. Cool Black is the first beer Just Cool is introducing to the world. A black beer will not only impress youngsters. Full-bodied, with a rich dark colour, a bouquet with a hint of caramel and a fantastic malty taste. Brewed according to the German Purity Law, it is vegan and does not contain corn, rice, acids or chemical additives. Produced in a brewery which is proud of its traditional brewing legacy since 1627, it also complies with an extended quality management system which ensures the constant premium quality of Cool Black.