Kickpoint Group, Llc
At KickPoint Group we have over 30 years experience in digital strategy development and content preparation and management for the publishing, media and learning industries. We focus on assisting content companies of all sizes in establishing themselves as leaders in the digital solutions marketplace. We work with content companies to define, develop and implement their digital strategies to not only increase sell-through and ultimately, revenue, but also to protect and grow existing business. We have expertise and are involved in all phases of the digital strategy definition, development and implementation process, including digital asset audits, standards and conversion, to product development, deployment and management. The name KickPoint comes from the kick point of the shaft of a golf club. The shaft is one of the most important components of the club because its relation to the golfer's swing affects the position of the club head at impact. The location of the kick point on the shaft (the apex of the flex) determines the trajectory and direction of the ball after impact. KickPoint Group is a key component to our partners' digital strategy development as we assist them in determining their digital strategy trajectory and direction and ultimately, their success.
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