Krio Color

Krio + Color is an innovative children’s clothing brand driven by a team of creative-minded people committed to delivering contemporary, high quality and fashionable garments. Our mission is to educate parents, children and industry representatives of the importance of protecting children against the sun’s damaging rays throughout the magic of our fun characters that bring happiness and color and make the world a safer and fun place. Krio + Color's sun protective clothes carry a UPF rating of 50+, Recommended by the Skin Cancer Foundation as an effective UV protectant, that blocks out over 98% of the sun's harmful rays, protecting delicate skin from damaging sunburns.