Lari Insight

LARi Insight was launched in 2021 by financial services professionals who recognized the need for deeper insights into digital and client experience across the industry. Our proprietary LARi Reports bring the client journey to life, enabling financial services marketers, strategists, product owners and CX/UX professionals to assess not only their digital experience, but that of the industry as a whole. Focused on digital micro-journeys, each LARi report maps the digital experience along a key phase of the client journey. But where other research firms summarize in broad sweeps, we dive deeper. Our reports assess each major player in Canada’s financial services landscape, scoring and benchmarking based on a deep set of criteria. Input from actual clients adds to the insight, and our analysts capture key themes, best (and worst) practices, and point the way to creating an exceptional client experience. And of course our foresight wouldn't be complete without a firm view of the rapidly morphing FinTech space. Our LARi reports review the digital products of key FinTech players, and our blog, LARi's Lessons, keeps pace with the daily changes that are sure to shake the industry in the years to come. With an exclusive focus on financial services in Canada, no other firm brings the same level of focused expertise and dedication.