Lbx Journal

Location-based “x” (LBx) is the recognition that all products and services are connected to location, whether they have to do with supply chain, transportation costs, distribution, proximity to the customer or suppliers, competition, or the performance of the product or service in various markets. Therefore, all business processes are location-based—you fill in the “x” for your business need: location-based inventory, location-based advertising, location-based product development, location-based supply chain management, etc.