Lelas Perfumes

THE FLOWER: In the language of flowers, purple lilacs symbolize the first emotions of love and white lilacs represent youthful innocence, while year-to-year deference in timing of the lilac bloom are said to indicate whether spring will be early or late. Hence, they're called Harbingers of Spring. THE BRAND: Founded in 2104, our brand's Name introduces the word "LELAS" as mentioned in Turkish from "LILAC" which means:Lilac Flower, in its Greek origins, Symbolism of color, and Natural association we found a perfect reflection of our core values and vision: Pride, Imagination, Devotion and Integrity. Around the name LELAS we built a young and proud character, full of love and innocence, however our character is not a weak one, for even in the hardest of times Lilacs are the first to blossom foretelling the triumphant coming of spring. From our head quarters in Istanbul, we declared our ultimate goal: to reinvent the Turkish Perfumes industry and introduce LELAS as a world wide leading brand! Our vision is not made of foolishness or mere aspirations, for it comes from long and international experience in the field of perfumes and fragrances, enabling us to build a solid foundation of pioneer vigor, where quality and discipline work harmonically with passion and creativity.