Lex Icons

Foodicons is a global challenge that invites designers to develop a shared, open-source, and royalty-free iconographic language of food to be unveiled at the 2021 UN Food Systems Summit. Join the Challenge at: The challenge is co-sponsored by The Lexicon, Adobe, The Noun Project, and AIGA and intends to provide consumers with greater food literacy while making the food system more transparent. In addition, Foodicons will provide food system professionals with an effective way to communicate with colleagues, organizations, and the public. Monthly challenges for designers worldwide will focus on agrobiodiversity, climate change, food waste, plants and proteins, true cost accounting, food equity, and regenerative agriculture. Using a style guide specifically developed by Adobe for the challenge, designers will be invited to submit icon designs for hundreds of terms selected by the Foodicon’s international committee of food experts. The icons will depict everything from basic elements like water, rice, and gluten, to more complex concepts like no-till farming, plant-forward diets, and appropriate technology. The Foodicons Challenge was conceived by Green Brown Blue, a food systems solutions accelerator led by The Lexicon.