Lfk Consulting

LFK Consulting is a strategic consulting firm specializing in merchandising, product development, and brand positioning for fashion and retail businesses. With deep expertise in executive merchandising leadership and a proven track record of driving revenue growth, LFK Consulting helps brands refine their assortments, optimize omnichannel strategies, and scale their businesses through innovative product and market strategies. Founded by Lauren Frank Kessler, whose experience spans top retailers like Gap Inc. and LOFT, as well as her current role as Vice President, Design & Merchandising at Richa Global Exports Pvt Ltd, LFK Consulting brings a unique blend of expertise across global sourcing, product development, and strategic brand growth. With experience in both corporate and entrepreneurial environments, the firm provides a well-rounded perspective on the challenges and opportunities facing modern fashion brands. Services Include: Brand Strategy & Positioning Merchandising & Product Development Assortment Planning & Trend Analysis Design & Creative Direction Wholesale & DTC Growth Strategy Omnichannel & E-commerce Optimization LFK Consulting has partnered with a range of emerging and established brands, including: J.Crew, Madewell, Quince, LOFT, Ann Taylor, Lou & Grey, Gap, Old Navy, Nordstrom, Hanna Andersson, American Eagle, Marks & Spencer, Zara, Calvin Klein, Crewcuts, The Children’s Place, Lucky Brand, Talbots, Chicos, Lilly Pulitzer, Belk, Johnny Was, Market Studios, Smiley Sports, Yonex With expertise spanning women’s, men’s, and children’s apparel and accessories, LFK Consulting focuses on delivering trend-driven, high-quality products that resonate with consumers while ensuring profitable and sustainable brand growth. For brands looking to refine their merchandising strategy, strengthen their market presence, or enhance their creative direction, LFK Consulting provides tailored solutions designed for long-term success.