Loa Entertainment

LOA (love of arts) Entertainment is a booking agency focusing on local, independent artists. Our mission is "For artists to reach their full potential" and do so through dedicated promotion that puts the artist first. Before adopting the name, Love of Arts Entertainment, LOA began by putting on benefit shows for various charities and non-profits such as “To Write Love on Her Arms,” “The Philip Begonja Memorial Foundation,” and “VH1 Save the Music Foundation.” Having learned from such experiences and seeing the diversity of talent and artistry hiding in local artists, LOA’s mission became clear: to promote local, independent artists by providing them with an eager audience. In addition to booking and promoting shows for our artists, LOA Entertainment seeks to build relationships with local venues in order to provide a steady stream of opportunities for artists to perform at their best. One such venture is our competition series The Key Element, which provides artists with the opportunity to develop their talents under the tutelage of a panel of judges. A new generation of artists is making the effort to be heard, and LOA entertainment is here to ensure that audiences are listening.