Madame C Conseille
The agency, Madame C. conseille, offers to innovative Maisons with know-how or traditional heritage its expertise on communication and press strategy. Madame C. conseille also supports artistic directors in a targeted manner, listening to their questions, leading them to adopt the adequate action plan to promote themselves on a daily basis among the competitive environment. Madame C. conseille was born from a strong expertise in luxury, craftsmanship and know-how fields and particularly in branding projects artistic directions's daily management. WORK SCOPE- Storytelling and key messages - 360° communication strategy (media, press, influence, social & Visual merchandising)- Management of Artistic Directors' self-promotion - Press relations daily management OPERATING MODE: Maison & environment immersion / Communication ecosystem assessment / Definition of needs / Strategic recommendations to generate the Maison's growth. MADAME C. CONSEILLE, THE COMPANY : Company created in April 2022 by Anne Charrier, its President, previously in charge of international press management at Cartier (jewellery, watches, accessories, objects and perfumes) as well as than at Dior (jewellery and watchmaking). THE COLLECTIVE: Madame C conseille is a member of the "Conseil de famille" collective made up of former collaborators and free lancers who have enjoyed working together in the past, and having done so effectively while having fun. Because we are all complementary (business unit management, sales management, marketing management, press management, communication management, digital management, image management, event management, visual merchandising management, etc.), we have decided to join forces to offer you our luxury expert services in jewellery, leather goods and fashion, jointly or independently… even as an outsourced, turnkey executive committee.
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