Mansfield Marketing

Mansfield Marketing is a Houston-based industrial and B2B marketing agency. Since 2004, we have helped manufacturers, oil and gas companies, energy service providers, and industrial safety suppliers turn their digital presence into qualified sales opportunities. We work with companies who are tired of marketing reports filled with impressions, likes, and vanity metrics that never convert into real revenue. Our focus is different. We measure success by RFQs generated, sales calls received, and deals closed. Our approach is built on the FADA Marketing Framework, a proprietary strategy that aligns marketing with sales outcomes. FADA stands for Foundation, Awareness, Differentiation, and Action. We establish a solid digital foundation before investing in awareness campaigns. We create differentiation that prevents price wars. And we engineer your digital presence to drive action, meaning qualified leads ready to buy. We specialize in AI Search Optimization, ensuring your business appears when decision-makers use ChatGPT, Google Gemini, and other AI tools to find solutions. This includes Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO), positioning your company as the cited authority in AI-generated results. Our founder, Doug Mansfield, has provided marketing consultations for hundreds of business owners through his work as an SBA advisor. His expertise has been featured in BIC Magazine, and he serves on the board of the Economic Alliance Houston Port Region. Mansfield Marketing is a VA Certified Veteran-Owned Small Business serving U.S. clients from Houston, Texas.