Marketing Pick

Hi there, I’m Ali Pickering - founder of Marketing Pick. I’ve lived and breathed marketing for over 20 years, and as a Marketing Director, I've gained extensive strategic and brand-building expertise working with some of the most iconic beer and cider brands across more than 50 markets worldwide. In short, I love what I do, and I’d like to think I’m pretty good at it! My tenure as Marketing Director enabled me to lead a team of high-performing, engaged marketers to create powerful brand strategies, deliver commercial results, and use innovation to close gaps in our portfolio (smashing a record along the way…) In late 2022, I realised that I wanted to take this experience and expertise and use it across a wider variety of brands, and so, Marketing Pick was born! Marketing Pick is not an agency – it’s me, doing what I love, partnering with brand focussed organisations and senior leaders to help them overcome challenges, see opportunities, and prove that a little bit of experience can bring a dash of excellence to all!