Marketing Prague

At Marketing Prague we provide you with the expertise of senior executive managers from three different fortune 500 multinationals. We can easily simplify your business, cut costs & drive growth - depending on your goals. We specialize in B2B, B2C and FMCG. Market Research: brand Saturation; brand recognition; market size by product or service; competitor analysis; market share; both for Czech Republic & the region. Segmentation & Targeting: based on the market research, we will segment the market for your product and identify the high value segments based on size and value. Integrated Communications Strategy: we will build a full communication plan to reach the target segment in the most cost sensitive and efficient manner. Promotions: we will design the most effective promotion based upon the demands of your target market. This includes alternative and modern methods such as guerrilla marketing, viral marketing, ambient marketing & social media marketing. Measurement: we can tell you exactly how much you spent on each campaign - and how much profit you attained in additional sales. Business Development (growth): we can show you how to grow your business, with very specific and concrete steps. This includes geographic coverage for sales reps; localization of sales force; cross selling; and alternative 'bonus' and 'discount' schemes based on proper target setting for your distributors.