Marketing Tactics

Marc Carriere established Marketing Tactics in 2009 to provide consulting services to businesses involved in B2B and B2C lead generation and telemarketing activities. With 30 years of direct marketing experience as a call centre proprietor, senior marketing executive and consultant Marc has been employed or provided consulting services to a wide variety of businesses involved in B2B and B2C activities in such diverse markets as Australia, Canada, Fiji, México, The Bahamas, United Kingdom and United States of America. A highly experienced marketing executive and creative direct marketer, Marc specializes in the development and supervision of efficient and cost effective direct marketing and lead generation programs. Marc has been published in marketing magazine and direct marketing handbooks and has been a guest speaker at industry conferences and seminars throughout the world. Telemarketing teams under his management have received 3 Silver and 3 American Resort Development Association Gold ‘Ardy’ awards. He is also a past American Resort Development Association Silver Award recipient for Marketing Management Executive. Companies Marc has been involved with include - Accor Vacation Club, Club Noosa Resort, Diamond Resorts International, Elkhorn Resorts, GeoHoliday Club, Groupo Costamex, Holiday Resort Properties, Interval Property Management LTD, Resort Hotels of Australia, Shell Vacations LLC, Telstra Australia and the Queensland Philharmonic Orchestra among others.