Marketlytics

MarketLytics is a digital analytics consultancy that transforms marketing and customer data to improve the performance of websites, apps, and campaigns. We serve clients across North America and Western Europe. Over the last 14 years, we have completed over 800 engagements. Last year, we enabled our clients to deliver exceptional experiences to 300M+ users and optimize $100M in marketing spend. Our expertise spans various industries, including eCommerce, NGOs, marketplaces, SaaS, and digital agencies. We drive ROI and optimize performance through- Customer data management - Marketing attribution - Martech activation - KPI optimization - Strategic business intelligence - Expert Analytics Audit - Tracking & Warehousing - Insightful dashboarding