Marketspring

As a customer experience expert and 'idea machine' I believe that great customer experiences (CX) and customer happiness will become the primary drivers of growth for brands and companies.” Being a strategic marketeer and innovator, I am a creative conceptual thinker and generalist, who thinks and works from a customer perspective and customer/ market insights. From this perspective I give advice and create delighted customers, new business opportunities and growth. With my fresh innovative way of looking at things, building bridges between customer needs, the brand, the strategy, the vision and organization essence. I love to operate on new frontiers and use my drive and curiosity to the fullest. I have a great passion for new challenges and the joint development of creative concepts and projects. I possess outstanding communication, motivational and collaborative skills that allow me to thrive in a team environment. MY GOALS Enhancing customer happiness by customer centricity and great customer experiences. Building stronger brands, creating new business opportunities and sustainable growth. APPROACH • Advising and stimulating new ways of thinking, new perspectives and solutions • Creating and implementing strategies • Connecting people, creating partnerships and facilitating dialogue • Initiating new ideas/ concepts and executing them • Inspiring, leading and mobilising people Curious, visionary, innovative and entrepreneurial. I don’t write voluminous plans and reports. I am confident in my interactive, visual and hands-on approach. Since innovation is a result of creativity, this is one of the keys I provide you. SPECIALITIES marketing, innovation, customer strategy, customer happiness, customer delight, customer experience, customer journeys, customer centricity, brand management, service design, concepting, creativity & innovation facilitation, product development, business development, sales, key account management and blended learning.