Martin Beck Creative Direction

Creative direction is not just about making pretty pictures. It’s being able to listen, communicate and deliver a job that meets marketing and creative strategies. I use my talents, sensibilities and experience as a link. Between words and pictures. Between strategy and execution. Between good ideas and great ones. Between consumer and brand. Between vendors and agency. Between agency and client. Between creatives and other departments. As a Designer, Art Director, Creative Director and Marketing Director I've helped major brands link strategy and execution in both the digital and offline world. Some of the clients I helped include Dell, Sony, Telia, Rockwool, IKEA, COOP, COWI, Georg Jensen, Jabra, Copenhagen Airport, Tryg, Synoptik, Sunset, ATP, Sydbank, Fullrate, HTH Kitchens, Bruun Hjejle, The Royal Danish Theater and The Danish Parliament.