Maybe Later

Maybe Later is an email strategy consultancy for purpose-driven organisations who know email should be performing better — but don’t have the clarity, capacity, or internal confidence to fix it alone. Founded by Alex Fearon, we help charities and values-led teams turn messy, underperforming email programmes into focused, high-impact systems that generate revenue and build real supporter trust. We specialise in: – Email platform audits (Mailchimp experts) – Strategic content and performance diagnostics – Data-led testing and insight programmes – Practical training for stretched teams – Ongoing strategic consultancy Our work is built around one simple belief: Better email doesn’t come from doing more. It comes from doing the right things well. That’s why we lead with evidence, not opinions. We're experts at breaking down email tech jargon and dismantling that accidental dread you feel when it's time to send your newsletter. The end result is an email programme that makes more money, recruits volunteers and nurtures members that your team love to run.