Mcnerney Insights & Marketing

Everyone in your category is promising the same thing. Yet your story and products are different. I can help. I work with brands to find and test benefit claims, value props, and positioning language. And I do this using surveys. The output? Shoppers who say, “I want that and I can’t find it anywhere else.” I would love to work with you to find words that work for your brand. Services Include: CLAIMS ANALYSIS: Ideal for brands that need to identify a key benefit for a new or existing product or service. POSITIONING ANALYSIS: Ideal for brands that want to make sure shoppers are hearing and agreeing with their brand’s key message. Let's chat and see if there's an opportunity to collaborate. Visit SamMcNerney.com/services to book an intro call.