Media Prima Audio

Media Prima Audio aims to be Malaysia’s No 1 Audio Broadcaster across all three vernaculars (BM, English and Chinese) by creating the best content that will resonate with Malaysians. The company is guided by regular research and analysis of our markets and target groups, which allows us to understand our listeners, and advertisers and know exactly how to engage, inform and entertain. As such, Media Prima Audio is represented through five broadcast brands – Hot FM, Kool 101, Molek FM, Fly FM & Eight FM. Audio+ is also part of the organization as part of its digital listens initiative where the super app supports all four radio stations as well as podcasts and other engaging content. Company under Synchrosound Studio Sdn Bhd 199101005032 (215342-D)