Miniso Philippines

Mini Depato Corp. proudly brings the global Miniso brand to the Philippines. Over the years, Miniso has evolved into a vibrant lifestyle brand, offering an extensive product range that includes toys, gifts, electronics, fragrances, personal care items, home décor, and more — all at incredibly affordable prices. With the spirit of its slogan, “Life is for fun”, Miniso continues to innovate and lead the trend of interest-based consumption. Through exciting co-branding collaborations with renowned license holders, excellent design, and cutting-edge technology, Miniso launches products that are visually appealing, user-friendly, and fun to enjoy. Recent launches include popular collaborations with BT21, One Piece, Harry Potter, and the Powerpuff Girls. Miniso is a rapidly growing international brand, with 6,630 stores across over 100 countries and six continents. In the Philippines, Miniso boasts 180 stores, making it an integral part of the largest retail chain in the country as a specialty store under SM Retail.