Mln Advertising, Inc

MLN Advertising emerged to consolidate the world of network search, display, and video advertising. Through our experience, we have seen the way ad inventory is bought and sold evolve dramatically. New channels and devices have emerged and ad inventory is increasingly becoming biddable. In response, vendors have become very niche in their product offerings. Through this evolution of the industry a glaring hole has emerged – people interact with your brand across channels, but how does an advertiser measure the value of each of these interactions? To tackle this problem, MLN Advertising created the MediaGlu and DataGlu platforms. With our DataGlu platform, we supply advertisers with an end to end analytics solution. Through a unified tag, advertisers can deploy a single tag and assign actions and categories easily for each page on which the tag has been placed. Through DataGlu, we provide insights into how users turn into revenue and become engaged. With our MediaGlu platform, we can utilize the insights from our DataGlu platform to optimize adserving, bidding, targeting, and budget management, making our clients more efficient in their ad buys and media mix. If you are an advertiser or agency looking to increase yield or understand the impact of up funnel media then get in touch with us. If you are a superstar developer or data analyst who wants to crunch big data and understand the movement of consumers through media, shoot us your resume.