My Furbaby

We believe, pet care shouldn’t cost the earth. Our customised subscription pet food service provides premium-quality pet food delivered to your door in a unique cardboard box, complete with a tailored and customisable feeding plan for your Furbaby. We're also on a mission to help humans be the best pet parents we can be. That means taking better care of our pets, our planet and making it so easy you don’t even have to think about it. Offering pet parents smarter, easier and more affordable access to natural, premium-quality pet food, sustainable toys and super tasty all-natural treats that even the fussiest eaters will absolutely love. Premium, all-natural dog food NZ made & certified plastic neutral Tailored deliveries so you'll never run out