Nick Rootes Associates

Nick Rootes works with businesses and their graphic designers to create memorable communications that connect with their target audiences. Major copywriting projects have included helping James Dyson develop his reputation as a pre-eminent designer and entrepreneur; strengthening the Johnnie Walker and Rizla brands; promoting ITN's consultancy services to an international market, and introducing new brand identities for the Land Registry and the Open University to employees and stakeholders. Nick Rootes is also Communications Director for One Step at a Time Midlands. Competencies include: Ad campaigns Business to business communications Brand identity development Consumer brochures Copy tone development Direct mail Editorial development Marketing consultancy Packaging copy Product launches Training programmes Video scripts