No-Kno
No-Kno (pronounce No-No as in Not-Knowing) is a data-driven solution to help companies manage diversity and inclusion in their marketing and employer branding by analyzing creative assets at scale. There is a lot of good intention surrounding diversity and inclusion in the marketing industry, but there is a lack of data-driven measurement. That was the motivation behind the No-Kno platform. Our platform allows marketing executives to track, manage and report the diversity and inclusiveness of their campaigns. After we connect your ad accounts to the No-Kno platform, it continuously scans your creative assets with state-of-the-art image analysis to gather demographic and behavioral patterns. This reveals the diversity of the people portrayed in the ads, in addition to potential stereotypical elements.
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